Marketing 5.0 for Strategists? #Kotler outlines how marketing has evolved over time. Keen to know which era you favour and why. #TakeThatPoll and feel free to share your thoughts in the comments section. 💭 ✏️

📕 Marketing 1.0 (Product-Centric Era): Focus on selling products based on features.
📗 Marketing 2.0 (Customer-Centric Era): Emphasis on consumer needs and emotions.
📙 Marketing 3.0 (Value-Driven Era): Brands align with societal values.
📓 Marketing 4.0 (Digital Era): Social media and digital transformation take center stage.
📘 Marketing 5.0 (Technology for Humanity): AI, automation, and predictive analytics enhance human experiences.

Take the poll here: https://tinyurl.com/yt9er4s7

#thesmilingstrategist #ministrategybites #ministrategypolls #polloftheday #polloftheweek #strategypartner #strategyconsultant #brandstrategist #creativestrategist #ai #freelancestrategy #freelancestrategist #technology #marketing #strategy #strategytips #marketingtips #marketers #strategists

It’s about time we explore Marketing 5.0 for Strategists.

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About the author

Roma Singhal, The Smiling Strategist™

Sydney-based brand and creative strategist, brand consultant and Fractional strategy director with 20+ years across Australia, APAC and India, at Ogilvy, McCann, BBDO, Publicis Groupe and American Express. EFFIE Gold winner and creator of Brand Game™.