Brand strategy has a reputation problem. Say the words “strategy training” in a room full of marketers and watch the eyes glaze over, somewhere between “quarterly compliance module” and “mandatory fire drill” on the excitement scale.
We built Brand Game to change that. And today, we’re thrilled to announce that Brand Game is officially available on IMAA Group Deals, an exclusive offer just for IMAA members across Australia.
What is Brand Game?
Brand Game is the world’s first gamified learning and training platform for brand strategy. Strategy has never been gamified like this before – instead of lectures and lengthy frameworks gathering dust in a drive folder, Brand Game turns strategic thinking into play. Teams learn by doing, competing, and (occasionally) gloating. It’s professional development your team will actually look forward to.
Why IMAA?
The Independent Media Agencies of Australia (IMAA) champions the indie agency community and independent agencies are exactly who Brand Game was made for. Sharp, hungry teams who want to punch above their weight on strategy without enterprise-sized training budgets.
We owe an enormous thank you to Sam Buchanan and the entire IMAA team for making this partnership possible. Sam’s kindness, generosity, and unwavering support for the independent agency community made this an absolute joy from day one.
What’s the deal?
This is an exclusive Group Deal available only to IMAA members across Australia. If your agency is an IMAA member, head to the IMAA Group Deals portal to access your offer – and then head straight to the leaderboard.
Ready to play?
We can’t wait for IMAA members to try Brand Game, sharpen their strategic instincts, and have some genuine fun doing it. Because the best brand strategists aren’t born – they’re trained. Preferably while having a laugh.
👉 Explore Brand Game: https://brandgame.thesmilingstrategist.com
Game on, Australia. 🎮
